BRYAN, OH — The Touchstone Energy® hot air balloon could be seen floating in the sky and glowing at dusk as it participated in local balloon festivals this summer. Though inclement weather prevented the balloon from leaving the ground at the Montpelier Bean Days Balloon Festival in July, the balloon, sponsored by North Western Electric Cooperative (NWEC), did take flight, provided tethered rides and participated in the glow at dusk during the Defiance County Hot Air Balloon Festival on August 3.
As a result of the balloon’s appearance at the festivals, NWEC presented donations in the amount of $1,020 to both the Williams County Agricultural Society and Defiance County Agricultural Society. The donations represent North Western Electric’s commitment to the communities it serves and the co-op’s desire to empower its members’ quality of life.
The balloon was introduced back in 2000 by Touchstone Energy® as a goodwill ambassador for Touchstone Energy Cooperatives across the country. The brand’s identity and core values — integrity, accountability, innovation and commitment to community — are promoted through the balloon and its professional team wherever and whenever the balloon is flying nationwide.
The Touchstone Energy balloon is a highly visible example of co-op spirit and support at local civic and philanthropic events. Every day that the balloon participates in an event on behalf of the local sponsoring Touchstone Energy cooperative, a monetary contribution is made to a local charity of their choice.
Touchstone Energy Cooperatives are a national alliance of local, consumer-owned electric utilities across the country committed to providing high standards of service to customers large and small. More than 750 Touchstone Energy Cooperatives in 46 states are delivering energy and energy solutions to about 32 million consumer-members every day.
