All across the US small businesses and customers alike are getting excited for Small Business Saturday this year on November 30th. This is a very important way to support the small businesses in your own towns and communities. Small businesses are often run by friends, family and neighbors that we all know so supporting them is not just a personal thing but it is critical to their success. Local small businesses create jobs, boost the local economy and preserve small town and neighborhoods across the country.
Small Business Saturday was founded in 2010 by American Express as a response to small business owners’ most pressing concern: getting people through their doors, rallying communities to support their local businesses and helping kick of a successful holiday season.
Small Business Saturday is in its ninth year this year on November 30th. Last year the outpouring of support for local businesses hit record highs across the US with 70% of people being aware of the day. Last year more shoppers reported visiting their local independent businesses on Small Business Saturday than in any previous year. These results are coming from the Small Business Saturday Consumer Insights Survey which was released by the National Federation of Independent Business (NFIB) and American Express. Last year 104 million consumers shopped at small businesses on Small Business Saturday.
People came together in support of their local businesses. 42% reported attending a community event, and 83% encouraged family and friends to shop or dine at small, independently-owned businesses and restaurants as well.
“Since its inception, Small Business Saturday has brought national attention to supporting the local businesses we love,” said Elizabeth Rutledge, Executive Vice President at American Express. “Small Business Saturday reminds consumers of how valuable small businesses are to communities, and we are incredibly proud to be the founding partner. “
Please plan to come out and support Small Business Saturday and Shop Small in Antwerp on November 30th. The Welcome Center will be at Subway beginning at 9:00 a.m. where we will have 200 shopping bags, courtesy of American Express with all sorts of coupons and specials inside.
Watch the West Bend News and The Antwerp Chamber of Commerce Facebook page for more details.